The hospitality industry is a unique and dynamic field, where each strategic position demands a specific blend of skills and experiences that are often unmatched in other sectors. One of the most fascinating aspects of this industry is how it cultivates professionals who are not just specialists in their roles but true experts with a deep understanding of both operations, other disciplines and the technology that supports them…

I very often get asked the question why the VERTU Hotels and Resorts and VERTU Hospitality logos are mostly Black and White.

As much as I love many other colors, I have to says that choosing the Black and the white was an obvious and easy decision to make. Choosing black and white as the standard and basic colors for VERTU Hotels and Resorts is a powerful and sophisticated design choice. These colors convey a sense of luxury, elegance, strength, and neutrality, among other positive aspects and benefits. I also always remember a quote from Coco Chanel stating : “I have said that black has it all. White too. Their beauty is absolute. It is the perfect harmony“. She was so right and the succès of her brand demonstrated it very quickly.

I am thrilled to share a remarkable experience that unfolded recently at the prestigious Ferrières Hospitality & Luxury Management School.

This week while we were working on a special project at the property, it was truly an extraordinary experience to meet with Mauro Griguoli, the General Manager at the Grand Hotel Campione, a distinguished member of Vertu Hotels and Resorts. Mauro's passion for his job, his property, and the connections he fosters with his clients is nothing short of inspiring.

From the moment our conversation began, it was evident that Mauro's enthusiasm for his role went beyond the responsibilities of a General Manager. His eyes lit up as he spoke about the intricacies of the Grand Hotel Campione, each detail of the property seemed to be a testament to his dedication. It wasn't merely a place of business for him; it was a canvas on which he painted his passion for hospitality.